More and more organizations understand that data can be a valuable asset, that intelligence can be derived from a variety of data sources, and that analytics of many kinds can greatly benefit decision making, future direction, competitiveness, and innovation. But many organizations aren’t well-prepared to tackle the work that must be done to ensure that data is reliable, timely and relevant.
by Julie Hunt
We had a lot of fun hosting The Noun Project for a Cultural Heritage Iconathon on Saturday! Here are a few outtakes. We’re happy to say that work will continue on a few of the icons we created; look for them on http://thenounproject.com/.
Digital Governance Fails Because We’re Afraid of Cultural Change
1. The internet puts new demands on our content. Customers expect useful, usable content across channels and devices, all the time.
2. Organizations (usually) aren’t setup to deal with this reality. People avoid talking about content because it’s messy, political, and hard to do well.
3. So our content is a mess, and nobody takes responsibility for fixing it. This creates problems for both the business and the customer. It also drives us crazy.
4. Content is important, damnit! It’s a business asset. Content strategy provides a way for us to fix these problems, helping us spread the word about the value of content throughout the organization and around the world.
Interview with Jonathan Kahn